Melodi supports collecting both explicit and implicit feedback signals via the API, primarily through the Feedback API endpoint:
Explicit Feedback: Direct ratings or comments provided consciously by the user (e.g., clicking thumbs up).
Implicit Feedback: Signals derived from user behavior that indicate success or failure, sent via the API (e.g., user accepts an AI-generated recommendation, user clicks “add to cart” after an interaction, user immediately closes the chat window).
You can differentiate these using custom feedback attributes when sending data to the API, allowing you to track both direct sentiment and behavioral outcomes.